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UM UK partnered with Karen Fraser MBE from the Advertising Association to help with Campaign’s “Marketing’s Menopause” feature. Not only did UM provide the background for the piece with their UK by UM research on older women, but Managing Partner, Sophia Durrani, also wrote a supporting article. Campaign’s article explores why there is a silence

IPG MEDIABRANDS UK LAUNCHES MEDIABRANDS SOCIETY

February 2, 2017 | Share this article

IPG Mediabrands UK has focused its capability and future development of social campaigns to form the networks’ first fully integrated social media and digital content agency named ‘Mediabrands Society’. Mediabrands Society UK, which is based in London, will offer clients a combination of strategy, creative, influencer marketing, production, distribution, paid social and analytics – all