Reprise Media

The Reprise Network Turns One

June 4, 2019 | Share this article

This month the Reprise Network celebrates its one year anniversary since their rebrand. Last year Reprise announced that they were rolling Mediabrand agencies Mubaloo, Stickyeyes, Zazzle, Society and Ansible under the Reprise banner. In one year, through this integration and collaboration between specialists, Reprise have increased their capabilities across digital channels, content creation, product and

Growing Your Wine Brand in 2019

April 23, 2019 | Share this article

The wine industry exploded into the UK mainstream in the early ‘70s, with the first consumer-facing products like Blue Nun and Le Piat D’Or finding success by building brands driven by smart consumer insight and simple, relatable messaging. Yet almost five decades later, most wine brands seem to be totally out of touch with their

A Fan-tache-tic Month

December 10, 2018 | Share this article

This month we have been treated to an array of mustachioed men, as across the country people raised money for Movember. Movember is an annual event where the growing of moustaches is used to raise awareness of men’s health issues such as prostate cancer, testicular cancer and men’s suicide. We have had a selection of

It’s a Wrap!

December 10, 2018 | Share this article

Last week, Spotify launched its 2018 Wrapped campaign working together with UM. The campaign allows users to see their streaming habits and find out they’re not actually as cool as they thought they were. Get your own wrapped at www.spotifywrapped.com In the run up to the launch of #2018Wrapped, UM pushed out the campaign on

Certified and Celebrating

December 10, 2018 | Share this article

Exciting news for Cadreon this month as they have achieved two JICWEBS Seals of Compliance, verified by independent auditor ABC. These demonstrate that the agency has met industry agreed standards to reduce the risk of both ad misplacement and exposure to ad fraud. The JICWEBS Principles are industry-approved guidelines against which media buyers, publishers or

On Wednesday 21st November, Reprise, Stickyeyes and Zazzle Media will be joining forces for the day, and are running a day of webinars to share their insight and learnings to take you through the key challenges that your brand’s digital strategy will need to address in 2019. The series of sessions will discuss topics ranging

Award Wins and Nominations

November 6, 2018 | Share this article

It’s been a magnificent month for UM, as they took home GOLD at the MediaWeek Awards. They were nominated for their work with Johnson & Johnson on a Calpol campaign, Using Econometrics to predict the future. The good news continues as Reprise, Stickyeyes and Zazzle are all nominated for UK Search Awards, which take place

An Inside Look at Discovery 6

November 6, 2018 | Share this article

This month, on October 4th, Discovery 6 took place. Reprise’s thought leadership event, Discovery, platforms practical case studies on how you can make a positive difference to your digital marketing – whether that be across performance, social, programmatic, mobile or a combination of all of these elements. It also showcases the latest technology and thinking

Award Wins and Nominations

September 28, 2018 | Share this article

A huge congratulations to Initiative UK and Mubaloo, who last week won Best Use of Technology at the Campaign Marketing New Thinking Awards for the Amazon Echo campaign, “The world’s first Alexa-powered ad.” This industry-first campaign continues to impress across the market, a testament to the team’s hard work and innovation. Well done to everyone

THE CHALLENGE. When Reprise began work with Value Retail there was no clear KPI across Paid Media channels – PPC was optimising towards clicks, Paid Social towards reach and Display the quality of the traffic driven. The lack of KPIs presented difficulties in attributing tangible value to online media in offline store visits. There was