April 4, 2017 | Share this article

FACEBOOK, AMAZON AND 7-ELEVEN ARE WORLD’S MOST ‘MOBILE-READY’ BRANDS   Last month saw the launch of Ansible’s Mdex – a ranking of the world’s most ‘mobile ready’ brands and a consideration of how brands should adapt to make mobile central to their business. The study ranked global brands based on discoverability, user experience, mobile optimisation,

The world’s most awarded mobile agency, Australian-based Mnet, is rebranding to become Ansible as the agency repositions its capabilities in the rapidly evolving mobile technology and communications space.

Mnet has achieved global acclaim* in the past two years for innovative and creative mobile communications solutions and the rebrand to Ansible, effective today, brings the business in line with IPG Mediabrands’ global roll out of the Ansible brand.

IPG Mediabrands Brings Ansible to India

May 4, 2016 | Share this article

Media agency conglomerate Interpublic Group (IPG) Mediabrands India is launching its global mobile marketing agency Ansible in India in July. The agency, which works globally with companies such as Coca-Cola, Johnson & Johnson and Kia Motors, will be headed by Anjali Hegde who is currently the CEO of Reprise Media India, a unit of IPG.