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Carlo Roncaglia Appointed General Manager UM Italy

June 3, 2016 | Share this article

Carlo Messori Roncaglia was promoted to the role of General Manager of UM Italy. In over 17 years at UM Carlo has important experience and success with international brands, including Johnson & Johnson, MasterCard, Exxon Mobil and Galbraith. In his new role he will report to Jim Hytner, who has announced the promotion stating: “In

Following the philosophy of, “Think right, do right”, UM believes it’s a company’s responsibility to nurture the team through a diverse office culture by training, development programmes and incentives. “Work-life balance” is a buzzword these days, and the agency closes its office early at 3pm on Fridays during the summer over 10 weeks to allow

UM Malaysia Crowned Agency of the Year

June 3, 2016 | Share this article

Universal McCann was crowned Agency of the Year at the 2016 Malaysian Media Awards (MMA) on Thursday night. Universal McCann also bagged the Grand Prix Award for its KFC campaign on “Hot N Cheezy.” Organised by the Media Specialists Association (MSA), this was MMA’s 12th consecutive year of recognising and rewarding some of the most

As he walks the halls of the Palais des Festivals convention center at Cannes, Kris Magel hopes “to be inspired” by examples of how data are informing the best advertising work in the world. As opposed to simply meeting with other executives who also have traveled to France for the annual creative pilgrimage, “I’m going

“The battle for Prime Minister will be won and lost by what’s on the front page of the newspaper every morning,” IPG Mediabrands CEO Danny Bass said. Speaking on the closing panel at the Media Summit, News Corp account manager Angus Davidson and Bass discussed the issues faced by publishers and the relevance of papers

UM Walks Off with Saadeddin Account

May 31, 2016 | Share this article

UM MENA has won the media planning and buying business for Riyadh-based pastry company Saadeddin. The brief involves full-service media strategy, buying and planning with a focus on print, outdoor and television for both the Saudi Arabian market and the Gulf Co-operation Council countries where Saadeddin has stores. The business will be led and managed

Hitachi Chooses UM Internationally

May 27, 2016 | Share this article

Following the victory of an international tender, UM, global communications network of the group IPG Mediabrands has acquired the media budget of Hitachi Ltd, a Japanese multinational with interests in several sectors including electronic, electrical engineering, transport, engineering and healthcare. The new partnership has created an institutional campaign, for which the planning has been studied

One of Australia’s renowned creative leaders and content creators, Michael Stanford, has been appointed managing director of Ensemble, IPG Mediabrands’ creative, content marketing and experiential business. Announcing Stanford’s appointment, Ensemble’s newly arrived CEO Melissa Fein (left) is beginning to reveal a specific business focus for Mediabrands’ Ensemble, with an emphasis on integrated solutions for clients