IPG Mediabrands

Pitch Academy

July 17, 2019 | Share this article

This month saw the successful delivery of Pitch Academy 2019. We are really pleased to have gathered 49 senior talents from 31 markets in the EMEA region for 2 days of intense training on new business best practice. Training was led by 7 regional heads from across our business and a consultant who had both

Initiative Ireland’s Wild Event

July 17, 2019 | Share this article

  This year Tesco tasked Initiative Ireland with the challenge to: 1. Create an F&F and Finest summer experience with a difference. 2. Attract a younger, more trend conscious and early family shopper (HVA – Young Urbanites). 3. Give them a once in a lifetime sensory experience. 4. Transform their perceptions and elevate Finest and

Bursting with Pride

July 17, 2019 | Share this article

This month we celebrated Pride here at SJS! It was a colourful, informative and inspiring week. We hosted events ranging from an interactive writing workshop with Soofiya Andry, to a talk from the Mermaids Charity who took us through the valuable work they’re doing to support transgender and gender variant children and teenagers. We also

Celebrating our Brilliant Women

June 10, 2019 | Share this article

We are very proud of all of the brilliant women we have here at IPG Mediabrands UK, but this month we are particularly proud that two of them have been recognised by the industry with very prestigious accolades. Rachel Forde, UM’s CEO, has been named one of Ad Age’s Women to Watch in Europe –

Talk of the Town

June 6, 2019 | Share this article

This month if there was an awards ceremony or an industry event, it seems like we were there. Firstly, Initiative and Mubaloo won big at the Campaign Tech Awards on Wednesday; walking away with two awards for the Amazon Alexa; Breakthrough Tech as Part of a Campaign and Best Use of Experiential Tech. Well done

Celebrating Our Long-Serving Employees

June 5, 2019 | Share this article

Over the past couple of months we have seen some real landmarks in the Mediabrands family! Five people from across the business have celebrated a big anniversary – check out some of our longest serving employees below:   Gary Birtles – 30 Years Gary Birtles serves as Global General Manager for IPG Mediabrands’ Data &

The Reprise Network Turns One

June 4, 2019 | Share this article

This month the Reprise Network celebrates its one year anniversary since their rebrand. Last year Reprise announced that they were rolling Mediabrand agencies Mubaloo, Stickyeyes, Zazzle, Society and Ansible under the Reprise banner. In one year, through this integration and collaboration between specialists, Reprise have increased their capabilities across digital channels, content creation, product and

Mental Health Awareness Week

May 22, 2019 | Share this article

This month we participated in Mental Health Awareness Week, our structure following the five ways to wellbeing: Connect, Be Mindful, Keep Learning, Give to Others and Be Active. Here in London we hosted a variety of events; opening with Tea & Talk on the Monday, plus a very impressive Bake Off! Our four prestigious judges

UM Ireland Boost Sales with Search

May 10, 2019 | Share this article

BMW Ireland was looking for the right approach to target customers through different stages of the sales journey using Search. UM managed ten different Google Ads accounts, between manufacturer and retailers, and the results were quick off the ground. They carefully selected the right keywords for each stage, built an extensive negative keyword list and

UM Launches Wave X Remix Culture

May 10, 2019 | Share this article

UM has launched the tenth installment of the much-celebrated Wave study – this time focusing on Remix Culture. With event launches across EMEA, it is gaining huge amounts of traction in the industry and, once again, showcasing the brilliant data and insight talent and resource we have within the network. The study offers a unique